Loyalty Programs
This Illegal Practice is Strangling Hospitality Businesses — Here are 9 Things to Do About It
From fresh ingredients to financial integrity, here's how to ensure your business isn't short-changed.
As Inflation Bites, Loyalty Programs Are More Important Than Ever. Here's How to Create One That'll Stand the Test of Time.
Discounts and rewards form the backbone of loyalty programs. But the future has more in store for companies that are willing to go beyond what exists today.
Why Giving Cash Back Will Bring Your Customers Back
Cash may be losing its luster as a payment tender, but it's a 'must have' when it comes to rewards program benefits and will be for the foreseeable future.
5 Proven Customer Loyalty Programs That Pay Actually Off
Acquiring new customers may sound like the pivotal logical marketing goal, but retaining existing ones can generate more profit, if you offer the right incentives.
Customer Loyalty Is Your Holy Grail for Success. Here's How to Cultivate It.
Customer loyalty is an essential source of revenue for any business. Use these four tips to create a customer loyalty program that will give you the highest return on your investment.
How Brands Can Turn Short-Term Rewards Into Long-Term Loyalty
Understanding the differences between true customer loyalty and reward programs can help brands build lasting relationships with their customers. Here's how (and why).
7 Ways Leading Companies Boost Repeat Sales
For long-term success, businesses need to have customers coming back again and again for products or services.
3 Secret Reasons Why Your Brand Needs a Rewards Program
As brands constantly invent new ways to engage with their audience, customers are rising to the challenge and are concurring with new technology faster.
Beyond Art and Crazy Tweets: NFT Rewards Will Revamp Customer-Loyalty Programs
Artists have already found great success using NFTs to connect with fans, so it makes sense for businesses to follow suit.
This New Credit Card Can Help You Buy A Home. But Creating It Was Nearly Impossible.
Bilt is a loyalty program and credit card designed to help people towards home ownership. But to make it work, this entrepreneur had to fail repeatedly.
McDonald's Just Launched Its Loyalty Program. Here's How to Make Yours Succeed.
These three tips will help your franchise roll out its loyalty program.
Why Trust and Incentives Help Consumers With Better Brand Selection
More than 90 percent of people trust family and friends' brand recommendations. Just 38 percent trust info from advertisers.
Cost and Value of Discounts -- An Entrepreneur's Dilemma
Multiple 3rd party aggregators with their exclusive loyalty programs have a tough task--to make money for themselves, to provide attractive benefits to subscribers, and to ensure the restaurant partners get lucrative business
How Brands Can Use Affiliate Marketing to Increase Their Marketing ROI
Marketing is essential but never cheap, so upping your ROI is the name of the game.
3 Ways to Build the Rewards Program Customers Want
To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.