Marketing Plans

Marketing

The Miley Cyrus Approach To Marketing — Why It's a Radically Different Method For Achieving Brand Impact

In case you missed it, Miley Cyrus recently won her first Grammy. In her acceptance speech, she told a story that is a great learning lesson for business owners and marketers alike, especially those who find themselves burned out and exhausted in this current environment.

Marketing

The 4 Personalities You Need on Your Marketing Team

Build a high-performing marketing team by seeking out people who contribute to a more holistic vision of the department.

Marketing

How to Use Data-Driven Marketing Strategies to Maximize Your Investments

Delve into the ever-evolving realm of data-driven marketing and its profound influence on businesses across diverse sectors and scales

Marketing

Experts Say This Is the Key to Marketing a Mom and Pop Business

Whatever you do, don't stop too soon.

Marketing

7 Ps of Marketing and How They Apply to Your Marketing Mix

Looking for picture perfect marketing formulas that will likely outlast and adapt to any trend? Read on.

Starting a Business

How to Create a Successful Marketing Plan: 5 Steps

If you're planning to revamp or create a marketing plan for your business, keep reading for the five steps you need to make it happen.

Marketing

7 Short-Form Video Mistakes to Avoid in Your Marketing Strategy

TikTok, YouTube Shorts and Instagram Reels have billions of users and immense potential for digital marketers and businesses. However, there are several typical mistakes to avoid in order to fully leverage the power of vertical video.

Science & Technology

Artificial Intelligence May Add More Value to Marketing Than Human Brains

The list of advantages that AI presents to enterprises seems to be endless. Interestingly, the debate of ethics and human devaluation due to AI is also ongoing on the side. So, which is it going to be?

Marketing

This is What You Need in Your 5-Year Marketing Plan

Every five-year marketing plan works around unknowns, but it's still possible to get a workable blend of fact and flexibility.

Marketing

What Is Marketing Compliance and Why Should You Care About It? Here's What You Need to Know.

In this article, we will explore the basics of marketing compliance and discuss some key considerations businesses should assess when creating their marketing plans.

Marketing

How to Grow Your Business With Marketing Analytics: The Ultimate Guide

Here's your guide to using marketing analytics tools and finding the right marketing strategy for your business.

Marketing

How to Make a Boring Industry Sexy and Appealing

A "boring" company with a purposeful and consistent personality will bring about a positive emotional response from its target audience.

Marketing

6 Alternative Marketing Tactics Your Brand Can Use to Pull Ahead of the Competition

As the digital landscape evolves, new marketing tactics emerge. Here are five alternative strategies businesses can use to stand out.

Marketing

Inevitable Mistakes Businesses Will Make Without Proper Customer Development

Customer development might seem too expensive and time-consuming, especially if you are starting a business. However, these techniques can help you save money and time and create a better product.

Marketing

4 Tips for Developing a Marketing Plan That Will Actually Grow Your Business

A multi-faceted marketing plan can be the difference between stagnation and growth for your company.