Marketing Plans
Free Webinar | February 26: How to Avoid 3 Costly and Common Marketing Mistakes
Join our 2/26 webinar with author and coach Darcy Juarez to learn time-saving and money-saving tips to refine your messaging and reach your audience effectively. Register now!
Your Marketing Strategy Needs an Overhaul — This Approach Is What Separates Successful Campaigns From the Rest
Data-driven marketing is no longer a luxury — it's a necessity. This article explores how leveraging the new generation of data generation can transform your marketing and PR strategies, offering real-world examples and insights to help you stay ahead of the competition.
I Asked ChatGPT for a Marketing Plan and Was Shocked at the Result
Generative AI can give us mountains of information on any topic under the sun in seconds — but is it any good at marketing? I had to find out.
What I Learned From Spending $5.9 Million on Marketing Last Year
Road-tested tips to 6X your revenue per lead, double your social media leads and increase sales conversations. I know because I lived it!
How to Create an Effective Marketing Plan
From defining your audience to brainstorming content, here's everything you need to know about building a successful marketing plan for your business.
The Miley Cyrus Approach To Marketing — Why It's a Radically Different Method For Achieving Brand Impact
In case you missed it, Miley Cyrus recently won her first Grammy. In her acceptance speech, she told a story that is a great learning lesson for business owners and marketers alike, especially those who find themselves burned out and exhausted in this current environment.
The 4 Personalities You Need on Your Marketing Team
Build a high-performing marketing team by seeking out people who contribute to a more holistic vision of the department.
How to Use Data-Driven Marketing Strategies to Maximize Your Investments
Delve into the ever-evolving realm of data-driven marketing and its profound influence on businesses across diverse sectors and scales
Experts Say This Is the Key to Marketing a Mom and Pop Business
Whatever you do, don't stop too soon.
7 Ps of Marketing and How They Apply to Your Marketing Mix
Looking for picture perfect marketing formulas that will likely outlast and adapt to any trend? Read on.
How to Create a Successful Marketing Plan: 5 Steps
If you're planning to revamp or create a marketing plan for your business, keep reading for the five steps you need to make it happen.
7 Short-Form Video Mistakes to Avoid in Your Marketing Strategy
TikTok, YouTube Shorts and Instagram Reels have billions of users and immense potential for digital marketers and businesses. However, there are several typical mistakes to avoid in order to fully leverage the power of vertical video.
Artificial Intelligence May Add More Value to Marketing Than Human Brains
The list of advantages that AI presents to enterprises seems to be endless. Interestingly, the debate of ethics and human devaluation due to AI is also ongoing on the side. So, which is it going to be?
This is What You Need in Your 5-Year Marketing Plan
Every five-year marketing plan works around unknowns, but it's still possible to get a workable blend of fact and flexibility.
What Is Marketing Compliance and Why Should You Care About It? Here's What You Need to Know.
In this article, we will explore the basics of marketing compliance and discuss some key considerations businesses should assess when creating their marketing plans.