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Mobile Commerce

Ecommerce

Selling Online: Art, Science or Just Hard Work? What's Your Experience?

Five crucial factors you need to work out before you take the ecommerce plunge.
Apple Pay

In 'Year of Apple Pay,' Many Top Retailers Remain Skeptical

Despite the company's optimism, others aren't so sure.
Mobile Apps

An App That Engages Customers Is Not Automatically an App That Makes Money

Deep analytics combined with good intuition for customer behavior are required if the app is to actually result in more sales.
Digital Marketing

3 Crucial Elements of a Successful Dual-Channel Commerce Strategy

Brick and mortar is fine. But make room for digital marketing at the same time.
Mobile Marketing

4 Essentials for Capturing and Converting Mobile Shoppers

Mobile devices are surpassing desktops for online shopping. Small screens and slower browsing are challenges marketers need to address.
Mobile Marketing

4 Can't-Miss Mobile Marketing Best Practices

Help your business launch an exciting, innovative and successful campaign.
Mobile Marketing

3 Ways to Grab an Early Piece of the $500 Billion Opportunity in Mobile Marketing

Almost half of a brand's customers will soon be proverbially "up for grabs" to anyone with an effective mobile marketing strategy.
Mobile Marketing

5 Ways to Maximize Your Mobile Marketing Strategy

Consumers rely on tablets and mobile phones for shopping, creating opportunities to engage them when they are likeliest to buy.
Mobile Marketing

There Is Still Time to Prepare Your Mobile Marketing Strategy for 2015

Though some marketers lag on mobile strategy, phone and tablets have become the primary devices buyers consult when researching purchases.
Mobile Commerce

4 Strategies to Stop Shopping Cart Abandonment on Mobile

So close, yet so far. With the holidays around the corner, it's time to reevaluate and re-engage these potential purchasers.
Retail

Retailers of All Sizes Can Deliver a Seamless Shopping Experience

Many companies are providing consumers a multiplicity of options for how to shop. Here's how to maximize them all.
Mobile Payments

4 Things Businesses and Consumers Need Before They Adopt Mobile Payments

Mobile payments systems promise to be convenient but security is the first concern of people on both sides of a transaction.
Sharing Economy

Mobile + Sharing Economy + Internet of Things = the Coming Economic Boom

Smart phones already are integral to finding things to buy. When everything is linked to the Internet, the same technology will allow everyone to know what their neighbors have to rent.
Mobile Commerce

The Holidays Are Coming: 4 Ways Startups Can Meet Shoppers on Mobile

Sales on mobile devices are growing at a rapid pace, and startups without a mobile-marketing strategy are going to be left in the dust -- especially during the busy fourth-quarter holiday season.
Mobile Marketing

7 Strategies to Boost Mobile Conversion Rates

Shoppers increasingly use their smartphones to find what they want, at the price they'll pay. Help them find what you're selling.