Online Shopping
The 20-Step Guide to Rebranding Your Company Online
When rebranding your company, consider these 20 essential action items to ensure a smooth transition and maintain and enhance your evolving digital reputation.
If You Sell Anything Online in 2024, Make Sure You Take These 5 Steps
With shoppers craving connection, retailers that make the human touch part of their ecommerce play could find themselves rewarded.
Boomers and Gen X Are the Most Devoted Customers on This Popular Shopping App — And They Might Be Getting Played Because of Their Age
Chinese e-commerce platform Temu, which launched in the U.S. in 2022, remains a hit despite consumer complaints.
Selling on Amazon? Take These 5 Steps to Knock Your Sales Out of the Park
Set to become the largest retailer in 2024, Amazon is the go-to destination for ecommerce sellers. But don't fall prey to common mistakes — take these five steps to succeed instead.
Americans Making More Than $100,000 a Year Are 'Getting Into Trouble' With This Popular Personal Finance Habit
"Buy Now, Pay Later" (BNPL) is gaining steam.
7 Ecommerce Customer Experience Strategies for Effective Branding in 2024
This guide explores the latest ecommerce customer experience strategies for effective branding in 2024.
This Controversial Trend Makes People Think They're Saving Money on Holiday Shopping — and There Might Be Some Truth to It
'Tis the season of "Girl Math."
4 Online Fraud Concerns for Retailers this Holiday Season and How to Protect Yourself Against Them
The end-of-the-year holiday season, a.k.a. the shopping season, is the time when online retailers suffer the most from fraud attempts. Being aware of the different types of fraud online retailers are exposed to is the first step in protecting against them.
I Used a Just-Launched AI Tool to Find a Christmas Present for My Fiancé. It Didn't Go As Expected — But It Was Definitely an Eye Opener.
AI makes all sorts of things easier — so why not the sometimes difficult task of choosing the perfect gift?
If You Give People This 'Discovery' — They'll Buy From You Instead of Amazon
Creating a unique retail experience doesn't have to be a big flashy production. We're all just looking for a story that makes us feel good about ourselves.
How to Transform Your Company's Website Into a Real Money Maker This Holiday Season
Ecommerce is not only for retail businesses — service-based businesses need to seize the holiday season market, too. Here's a strategic plan for SMBs and the agencies that serve them, emphasizing the benefits of transforming websites into transactional sites.
How to Increase Foot Traffic to Your Retail Store
As online shopping evolves, adaptability and innovation will be the keys to thriving with retail stores.
Retailers Are Going to Shatter Discount Records This Holiday Season — But You'll Have to Shop the Right Way to Cash In
Consumers shopping for gifts amid inflation are eager for the best deals.
10 Ways to Reimagine Retail and Virtual Shopping Since COVID-19
In the post-COVID era, virtual shopping experiences are revolutionizing the retail landscape, merging the efficiency of technology with the personal touch of traditional shopping.
How to Use Buy with Prime to Benefit Your Brand and Customers
Amazon's Buy with Prime gives sellers the best of both worlds, integrating Amazon's Prime benefits into their own brands' websites.