Personalization

News and Articles About Personalization

This Co-Founder Plants Roots at Colleges, Inspiring Students to Become Farmers
Growth Strategies

This Co-Founder Plants Roots at Colleges, Inspiring Students to Become Farmers

Freight Farms has learned that it has to give its customers the knowledge to succeed without too much individual handholding.
Lydia Belanger
2 Awesome Ways We Injected Personalization Into Our Business (and 1 Total Flop)
Personalization

2 Awesome Ways We Injected Personalization Into Our Business (and 1 Total Flop)

How can a company personalize experiences for customers, even as its customer base continues to grow?
Ronnie Nijmeh
4 Ways Your Website Should Change Over the Next 5 Years
Websites

4 Ways Your Website Should Change Over the Next 5 Years

All businesses need to keep up with modern internet technology if they want to maintain their competitive edge.
Elena Titova
How I Made $8,600 Per Hour Recording Personalized Voicemails
Masters of Scale

How I Made $8,600 Per Hour Recording Personalized Voicemails

At my company, I want to keep creating personal experiences even as we scale.
Ronnie Nijmeh
8 Companies Changing How Machine Learning Is Used
Artificial Intelligence

8 Companies Changing How Machine Learning Is Used

Bots can tackle workloads no human can handle.
Serenity Gibbons
The 2 Ways Technology Will Revolutionize Offline Industries
Technology

The 2 Ways Technology Will Revolutionize Offline Industries

Tech companies need to focus on promoting long overdue personalization and increased symmetry for customers.
David Greenberg
Never Say 'Millennials' Again -- They're Not a Single Demographic!
Marketing to Millennials

Never Say 'Millennials' Again -- They're Not a Single Demographic!

It's time to ditch the millennial demographic. Instead, focus on them as individuals, and market accordingly.
Erik Huberman
How Keeping a Human Element in Your Hiring Process Sets You Up for Success
Inspiring Your Team

How Keeping a Human Element in Your Hiring Process Sets You Up for Success

Smart companies engage top job candidates by making a personal connection and finding ways to move more quickly on key decisions.
Kes Thygesen
Why Trying to Add Personalization to Websites Has Failed
Websites

Why Trying to Add Personalization to Websites Has Failed

Because businesses have many different types of users who require various types of experiences, 'personalization' is deemed part of the solution to the million-dollar question today.
Liraz Margalit
Top 8 Marketing Trends That Will Define 2017
Marketing Strategies

Top 8 Marketing Trends That Will Define 2017

Serious marketers use every tool in the kit, from native ads and influencer channels to visual storytelling and now-or-never expiring content.
Deep Patel
All Business is Personal -- Especially in Ecommerce
Marketing Strategies

All Business is Personal -- Especially in Ecommerce

Grow your marketing with a focus on retention and value-added experiences built around your community of customers.
Nandini Rathi
5 Low-Cost Ways to Personalize When You're Bootstrapping Content
Internet Marketing

5 Low-Cost Ways to Personalize When You're Bootstrapping Content

Content personalization may be an advanced marketing strategy, but there are plenty of affordable ways to do it.
Aaron Agius
Marketing In the Era of Consumer-Led Change
Marketing

Marketing In the Era of Consumer-Led Change

The speed and sweep of social movements in the age of social media offer many lessons for marketers.
Suresh Vittal
Doing Things That Don't Scale Shows Your Effort and Personal Touch
Entrepreneur Network

Doing Things That Don't Scale Shows Your Effort and Personal Touch

John T. Meyer of web-design company Lemonly explains why you should routinely do nice things like sending your clients thank-you notes.
Entrepreneur Network
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