Six billion dollars in pet food sales are about to shift online. It's the perfect time for innovative companies to create replace dry kibble with healthier alternatives.
'Products and services that help people care for their four-legged family members are in a growth pattern that I don't see slowing down for the near future.'
After initially rejecting the family business, Justin Ward is now helping hundreds of pet owners as the head of the family franchise while juggling several other business ventures.
Clay Mathile started managing Iams pet food when it was a $500,000 company. He sold the company for $2.3 billion. In his new book, he talks about the importance of letting go of control.
The New Yorker is credited for making dog-walking a professional business. The easy-entry niche has since boomed along with soaring demand from busy families.
Brand messaging is about capturing just the right language that embodies your brand and makes it stand out from the pack. Here are three steps to get you there.