It's a strategic approach that increases value for both users and businesses.
How testing ideas strategically through a minimum viable product will save you money, time and stress.
To successfully launch a new product, you need to pay special attention to product development and manufacturing. Here's what prototyping teaches about making the best product possible.
The social network is rolling out desktop direct messaging to a 'small percentage' of users worldwide
Investing money and design work is all very well. But what do your (potential) customers think? That's what really counts.
Scaling happens when you roll up your sleeves and get hands-on with solving real problems and selling quickly before hiring in response to demand.
A conversation with Will Herman and Rajat Bhargava, authors of 'The Startup Playbook.'
When 40 percent of software developers are too hurried to test apps, it's easy to see why so many make bad first impressions.
Instead of looking outward to identify problems to solve and markets to serve, entrepreneurs should focus on their own frustrations. The unique solutions they come up with will have a natural market filled with customers just like them.
Whether it's your email subject line or a new hire, the only way to know for sure if something is going to work is to test it.
Get oriented to the task before putting pen to paper through self-assessment, audience targeting and relentless testing. Just like any other product.
When your gut tells you that you're on the right path, stand your ground. That's a strategy that pays off.
Its exploits were the subject of a book and made into into a film, but what secrets does the team's journey hold for founders and entrepreneurs?