Referrals are great, but then you still need to convert them into clients. Here are some pre-vetting and first-contact techniques to accomplish that.
How hitting a critical customer/client confidence point is critical for its success.
It can be difficult to get the attention of potential customers when there is so much competition vying for their attention.
Franchisors should implement these strategies to close new deals.
Know the three pillars that build a profitable and sustainable referral management program.
I call it Givers Gain, but it's ultimately all about reciprocity.
Plan a summit and grow your referrals list now.
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Learn the marketing strategies to not just survive, but thrive even in this environment.
From sharing expertise, to investing in community projects and giving referrals, here's how you can make a difference.
If you find yourself in this situation, make sure you are able to take feedback and adjust.
Author Joanne Black says it's conversations, not technology, that make the difference.
Relationships are the key to getting the referrals.
Cultivating a differentiator that's remarkable, relevant, realistic and repeatable is critical in our hypercompetitive marketplace. From there, word-of-mouth marketing takes on a power of its own.