snapchat marketing

Snapchat Can Now Track Foot Traffic for Its Advertisers

Snap's new tool let's businesses see if their customers are successfully nudging their friends to come shop.

Lesya Liu

Think You're Getting The Most From Influencers? Think Again

Brands need to start using more intelligent methods to find the influencers who can connect with their target audience.

Ema Linaker

7 Brands That Are Killing It on Snapchat

Sure, snaps are a mainstay of younger consumers. But that hasn't stopped brands from jumping on board, sometimes with crazy-cool results.

Sujan Patel

7 Ways Snap Could Break Open Social Media in 2017

It's hard to tell exactly what this company has up its sleeve, but this 'Entrepreneur' contributor is going to give it a try.

Jayson DeMers

8 Great Corporate Snapchats to Follow

The platform is here to stay, and these businesses are killing it -- in a good way.

Matt Orlic