Social Media Metrics

News and Articles About Social Media Metrics

There Is a Best Time to Publish on Social Media and You Can Determine When It Is
Social Media

There Is a Best Time to Publish on Social Media and You Can Determine When It Is

You work hard to post good content. Don't let it be overlooked because of poor timing.
Lesya Liu
Instagram Analytics: Which Metrics Really Matter?
Take It From The Pros

Instagram Analytics: Which Metrics Really Matter?

These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand.
Nathan Chan
What I Learned From My First Twitter Chat
Twitter

What I Learned From My First Twitter Chat

It's fast and fun but like nothing you've experienced, so you better prepare.
Ryan Erskine
3 Strategies to Nail Before You Launch Your Social-Media Campaign
Social Media Marketing

3 Strategies to Nail Before You Launch Your Social-Media Campaign

Planning and metrics are key to any successful marketing effort, yet many entrepreneurs rush into the social conversation with little idea of what they hope to accomplish.
Susan Solovic
Why 2017 Will be the Year of Native Content and Engagement
Social Media Marketing

Why 2017 Will be the Year of Native Content and Engagement

The raw number of followers you have is much less significant than the number of highly engaged followers you have.
Lesya Liu
How to Determine the Best App for Managing Social Media
Ask the Expert

How to Determine the Best App for Managing Social Media

Before you jump headfirst into the next trendy social media management tools, make sure you ask these questions.
Aaron Agius
5 Apps Disrupting the Social-Networking Scene
Social Networking

5 Apps Disrupting the Social-Networking Scene

These emerging options can help users make meaningful connections offline, express themselves through visual media or simply host real-time chats with groups of friends when you can't get together in person.
Pratik Dholakiya
This Is Why Social Media Analytics Are Essentially Worthless
Social Media Metrics

This Is Why Social Media Analytics Are Essentially Worthless

All that data tells you is how you're doing on one platform over time, not if it's time or effort well spent.
Steve Tobak
Why Big Businesses Must Proactively Manage Their Online Reputations
Reputation Management

Why Big Businesses Must Proactively Manage Their Online Reputations

Here's a hint: The reasons are the same for small companies, but the stakes are much higher.
Nathan Sinnott
Swimming Through Crisis: The Stats Behind Lochte's Apology
Crisis Management

Swimming Through Crisis: The Stats Behind Lochte's Apology

Four-day analysis of news stories and social media posts show Ryan Lochte's tactical response to scandal was, relatively, successful.
Alex Slater
How an Entrepreneur With an Idea Can Develop Technical Expertise
Tech Tips

How an Entrepreneur With an Idea Can Develop Technical Expertise

Here's a 3-step plan that can help you build the technical knack required to take your startup places.
Pratik Dholakiya
Voice Search Is Exploding and Digital Strategy Will Never Be the Same
Social Media

Voice Search Is Exploding and Digital Strategy Will Never Be the Same

How this changes your digital and social media strategies and could lead to a competitive advantage.
Keith Quesenberry
Understanding and Maximizing Your Reach on Any Social-Media Network
Social Media Marketing

Understanding and Maximizing Your Reach on Any Social-Media Network

Here are a few simple things you can do to help your content break through and reach more of your fans across any social network.
15 Ways to Get More ROI From Social Media This Month
Social Media

15 Ways to Get More ROI From Social Media This Month

Get your numbers up by being 'authentic,' using the right social channels and using paid promotions.
Sujan Patel
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