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Mergers and Acquisitions

Is Yahoo Buying Foursquare? Rumors Continue to Swirl.

The recurring rumors, floated again today by Techcrunch, could mark a bid by Yahoo to ramp up its mobile prowess.
Take It From The Pros

Why Denny's Sounds Like a Chill Teenager on Social Media

Find out how this restaurant chain was able to go viral with one of the most unique social-media strategy in the business.
Social Media

Use These Social-Media Keyboard Shortcuts to Improve Your Productivity (Infographic)

For example, as you are reading through Facebook, you can press "j" to get to the next post.
Marketing

4 Marketing Lessons From Pop-Culture Writer Shea Serrano

Marketing your first book, a new product or a catchy feature? Build an online following first. Say, you could even spread the word via rappers.
Artists

Tumblr Launches New Ad Initiative to Connect Popular Bloggers With Major Brands

The Creatrs Network would give marketers access to the kind of content that is already resonating among Tumblr's 420 million total users.
Social Media

Entrepreneur's 10 Most Popular Stories About Social Media in 2014

Of all the stories we wrote this year that examined social-media trends and advice, these were the ones you liked best.
Ecommerce

In Ecommerce Push, Tumblr Adds 'Buy,' 'Browse' Buttons

The growing social platform has added action buttons to posts from four partners, including Etsy and Kickstarter.
Advertising

Tumblr's Ad Strategy: We Want the Guys Who Make Super Bowl Ads

Tumblr Founder David Karp envisions a more aspirational approach on par with the great television and print campaigns of yore.
Video

How Yahoo Plans to Make Tumblr Into a Video Giant

Video posts are now growing twice as fast as photo posts on Tumblr. On Thursday, the company revamps its product to be more video-centric.
Mergers and Acquisitions

Yahoo May Buy Brightroll in Billion-Dollar Bid to Bolster Video Ad Sales

The 8-year-old San Francisco startup Brightroll helps leading brands target their video ads for the web's biggest video publishers.
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