Successful rebrands require a deep understanding of consumer sentiment and a clear vision for the future.
Twitter may seem secondary for B2B marketing, but if you learn how to utilize Twitter for marketing purposes, you may see improvements in your marketing efforts.
Twitter is a great social media tool for businesses. Here is why you should be using it.
Twitter's latest feature can help businesses grow their presence on the platform.
Lot's of people have managed to say plenty with 140 characters, but now you can say much, much more.
Despite a number of high-profile companies looking at Twitter, the social media site simply doesn't make enough money.
The new policy exempts media attachments such as photos, videos and polls from the character limit, as well as tweets that are quoted in a retweet
Twitter is changing; for better or for worse…? That is for you to decide.
CEOs are also using the shaming method to get attention to their problems via Twitter - what's the deal?
Twitter may no longer include URLs in its 140 character limit
Re-discovering the first tweet by Jack Dorsey.
In days when clients & customers use social media more than your contact form to complain, are you prepared for the worst?
Personalized marketing is all the rage. Use these five data-driven tactics to make sure your marketing messages hit closer to home.
The new features are aimed at improving user engagement with direct response ads, encouraging actions such as clicking on a link or downloading an app.