Kevin Kaminyar

Entrepreneur Leadership Network® Contributor
Founder & CEO @ Yellow Tree Marketing

Kevin Kaminyar is a marketing expert and a social activist with almost a decade of experience in marketing in the private, public, and nonprofit sectors. His company, Yellow Tree Marketing, 2022 Startup of the Year, is one of the highest recommended marketing agencies in the United States in 2023.

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Latest

Social Media

Threads is Losing Users — Fast. Here's How the App Fumbled Its Product Launch (and 4 Social Media Fails It Resembles)

After becoming one of the fastest-growing apps ever, Threads lost over half its 100 million users just ten days after its launch.

Marketing

Barbie, la película, es una máquina publicitaria: así es como Barbie y otras 4 superproducciones dominaron el arte del marketing

Se dice que el presupuesto de marketing de Barbie era de $150 millones de dólares y la película superó esa cifra en su fin de semana de estreno. Así es cómo su equipo de marketing lo logró.

Marketing

'Barbie' Was a Publicity Machine — Here's How Barbie and 4 Other Blockbusters Mastered the Art of Marketing

'Barbie' reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here's how their marketing team pulled it off.

Marketing

¿Elon Musk se está arriesgando demasiado? ¿Por qué el cambio de marca de Twitter a 'X' podría parecerse a estos 6 errores de rebranding?

El rebranding exitoso requiere de una comprensión profunda del sentimiento del consumidor y una visión clara para el futuro.

Social Media

Is Elon Musk Pushing His Luck? Why Twitter's Rebrand to 'X' Might Resemble These 6 Rebranding Fails

Successful rebrands require a deep understanding of consumer sentiment and a clear vision for the future.

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