More Posts on Value Proposition
Do These 4 Things to Become the Unicorn of Your Industry
No myth, magic or fairy dust required
Becoming a Truly Customer-Centric Organization Is Harder (and More Necessary) Than You Think
Your audience doesn't want to be 'sold' anything. So how can you make them want to buy what you're offering?
Steal These 4 Proven Customer-Retention Strategies
Top ecommerce businesses thrive because they successfully cultivate repeat clients
Why You Must Never Show a Hint of Desperation, Especially When Things Are Bad
Projecting the right attitude inspires confidence in your product. When desperation creeps in, potential clients and investors look for a way out.
Communicate Your Value, Deliver Even More Than You Pitched -- and Watch Your Income Skyrocket
Normally, I think most "business coaches" are 100 percent full of BS. Then one phone call changed my career.
Here is How to Position Your Product as a Premium Brand
You need to focus on this one thing.
How to Develop a Winning Value Proposition (Infographic)
First off, make sure you know what your customers want.
The 10 Questions Customers Demand Your Content Answer
You can't expect people to buy from you if your content leaves them wondering about your product.
When You're Comfortable With Your Prices It's Time to Start Charging More
Raising prices is raising the bar on the value you will deliver to the people you're asking to pay you.