Value Proposition

10 Tips for Web Design That Drives Sales

If your website has a lot of traffic but few conversions, it's time to figure out the problem.

Michael Georgiou

· 5 min read

Mike Linton

· 5 min read

Becoming a Truly Customer-Centric Organization Is Harder (and More Necessary) Than You Think

Your audience doesn't want to be 'sold' anything. So how can you make them want to buy what you're offering?

John Holland

· 5 min read

Steal These 4 Proven Customer-Retention Strategies

Top ecommerce businesses thrive because they successfully cultivate repeat clients

Syed Balkhi

· 4 min read

Helping Others Is Your Most Valuable Offering

Focus on providing value and you won't have to wonder how to grow your business.

Sujan Patel

· 5 min read

Why You Must Never Show a Hint of Desperation, Especially When Things Are Bad

Projecting the right attitude inspires confidence in your product. When desperation creeps in, potential clients and investors look for a way out.

Mike Loomis

· 3 min read

7 Actionable Steps to Craft a Lean Business Model

Start small, use a proven approach, anticipate change and pay attention to customer opinion and market research.

Ehsan Jahandarpour

· 5 min read

Communicate Your Value, Deliver Even More Than You Pitched -- and Watch Your Income Skyrocket

Normally, I think most "business coaches" are 100 percent full of BS. Then one phone call changed my career.

Sherry Gray

· 7 min read

Laura Ries

· 4 min read

How to Develop a Winning Value Proposition (Infographic)

First off, make sure you know what your customers want.

Toni White and Sue Yasav

· 4 min read

The 10 Questions Customers Demand Your Content Answer

You can't expect people to buy from you if your content leaves them wondering about your product.

Aaron Agius

· 5 min read

When You're Comfortable With Your Prices It's Time to Start Charging More

Raising prices is raising the bar on the value you will deliver to the people you're asking to pay you.

Kimanzi Constable

· 5 min read