Steve Blank

Steve Blank

Making a dent in entrepreneurial thinking

Steve Blank is a professor of entrepreneurship and former serial entrepreneur. His latest book is The Startup Owner's Manual.

Strategy Is Not a To-Do List
Finding Customers

Strategy Is Not a To-Do List

Don't simply go through the motions of customer development. You should have a deep understanding of the purpose behind it.
How to Create an Elevator Pitch That Will Get You Funded
Pitching investors

How to Create an Elevator Pitch That Will Get You Funded

Tip: Don't explain your startup like it's your PhD dissertation.
Why Admitting Your Mistakes Will Make You a Better Leader
Leadership

Why Admitting Your Mistakes Will Make You a Better Leader

I was always aggressive and relentless -- until a series of Zen-like moments helped me move to a different level that changed how I operated.
Know Your Customers by Living a Day in Their Lives
Customers

Know Your Customers by Living a Day in Their Lives

Business products are generally purchased because they solve problems, so a deep understanding of the buyer is required.
How Much Can Your Startup Really Grow? Do Your Homework.
Starting a Business

How Much Can Your Startup Really Grow? Do Your Homework.

You must analyze the market and the opportunity to see if you should move forward, or pivot.
Don't Execute Your Sales Strategy Until You Validate Your Idea
Starting a Business

Don't Execute Your Sales Strategy Until You Validate Your Idea

The only way to prove you have a winning concept is to get your product or service into customers' hands. But don't confuse that with selling.
The 1 Thing That Can Save Your Sinking Startup
Pivots

The 1 Thing That Can Save Your Sinking Startup

Getting off on a bad foot is not fatal for young companies. Serial-entrepreneur Steve Blank explains how a pivot can turn things around.
Do Pivots Matter? Yes, in Almost Every Case.
Growth Strategies

Do Pivots Matter? Yes, in Almost Every Case.

A recent analysis of 39 billion-dollar companies says most stuck to their original vision. Serial entrepreneur Steve Blank argues that isn't true.
Steve Blank on Building Great Founding Teams
Starting a Business

Steve Blank on Building Great Founding Teams

Getting your startup up and running means building a rock-solid founding team. Here are the factors to consider to help you get there.
Steve Blank on Entrepreneurs as Dissidents
Starting a Business

Steve Blank on Entrepreneurs as Dissidents

On Election Day, serial entrepreneur Steve Blank takes a moment to remember why freedom of speech, expression and thought are critical to entrepreneurship.
Vision Versus Hallucination -- Founders and Pivots
Starting a Business

Vision Versus Hallucination -- Founders and Pivots

A pivot should not be an excuse for a lack of a coherent strategy or a lack of impulse control, writes Steve Blank.
Steve Blank on Being Tenacious
Starting a Business

Steve Blank on Being Tenacious

A frustrating early-morning airport experience reminds serial entrepreneur Steve Blank that there's almost always a path to a goal.
Why Facebook Is Killing Silicon Valley (Opinion)
Marketing

Why Facebook Is Killing Silicon Valley (Opinion)

With venture-capital investment flocking to social-media startups, who will back nascent startups innovating in such critical industries as material science, sensors, robotics, medical devices and life sciences?
Why Innovation Dies
Starting a Business

Why Innovation Dies

Author Steve Blank argues that the road for innovation does not go through committee.
How to Build a Billion-Dollar Startup
Starting a Business

How to Build a Billion-Dollar Startup

Professor Steve Blank says the quickest way to create the next Instagram is to move basic human social needs -- like friendship, dating and sex -- into the digital world.