John Pilmer
Bio
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Latest
New Media Equals New PR Opportunities for Business Owners
Internet media outlets, from blogs to podcasts, provide access to the very customers you seek.
Unlike Many Things That Are a Lot of Work, Trade Shows Are Worth It
All the hassles, costs and travel time are a small price for what you learn and the contacts you probably wouldn't otherwise make.
5 Lessons Entrepreneurs Can Learn About Preparing for Crisis Communications
Ubiquitous cell phone cameras mean every embarrassing mistake you or an employee makes is made in public.
Fake News and the Threat to Your Brand: 4 Things You Can Do About It Now
While Facebook has made the spread of information faster and easier, CEOs should not be surprised they need to take steps to protect themselves from false information in the media.
Get a Grip on Your Operating Costs By Moving to the Cloud
Everyone's looking to save money. You probably are, too. Could cloud technology be your answer?
We Should Welcome Refugees. They Are Often Great Entrepreneurs.
The tenacity required to survive as a refugee is the epitome of what entrepreneurs require to succeed.
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