Sally Outlaw

Sally Outlaw

CEO and Co-Founder of peerbackers and Crowdcast Network

Sally Outlaw, a crowdfund junkie, is the co-founder and CEO of fundraising platform peerbackers.com and crowdfunding media company Crowdcast Network. She's the author of Cash From the Crowd (Entrepreneur Press, 2013) and speaks nationally on the topic of crowdfinance and the JOBS Act.

From Sally Outlaw

13 Recent Stories

Crowdfunding's New Self-Serve Options and Tools
Money

Crowdfunding's New Self-Serve Options and Tools

New tech solutions enable companies to launch campaigns on their own portal when raising money.
5 Kinds of Crowdfunding You Never Thought Of
Money

5 Kinds of Crowdfunding You Never Thought Of

Nontraditional financing platforms are rapidly reducing entrepreneurs' cash squeeze while offering investors returns.
Crowdfunding Live: How One Spark Ignites Ideas
Money

Crowdfunding Live: How One Spark Ignites Ideas

In-person events for financial prospecting provide benefits that online platforms don't: gathered masses, a pool of dedicated dollars and a chance to receive immediate project feedback.
How to Get Publicity for Your Crowdfunding Campaign
Financing

How to Get Publicity for Your Crowdfunding Campaign

Media coverage for your crowdfunding project will help attract backing and build brand awareness. Learn how you can get the press interested in your project.
How to Use Video to Promote Your Crowdfunding Campaign
Financing

How to Use Video to Promote Your Crowdfunding Campaign

Campaigns that use videos have a significantly higher success rate and raise more money than those that don't. Find out what your videos should contain to bring in the backers
How to Spread the Word About Your Crowdfunding Campaign
Financing

How to Spread the Word About Your Crowdfunding Campaign

Crowdfunding is not a 'set it and forget it' proposition. Running a successful campaign requires being fearless in getting out and spreading the word about your venture.
How to Market Your Crowdfunding Campaign
Payments & Collections

How to Market Your Crowdfunding Campaign

You need a crowd to fund your idea. Here are the sources you should tap to spread the word about your crowdfunding campaign.
How to Set a Crowdfunding Goal
Financing

How to Set a Crowdfunding Goal

It's very likely you'll need more money than you think to fund your business idea. Here's how to determine an amount that's not too high and not too low, but one that's just right.
They Raised $1 Million and All I Got Was This Lousy T-Shirt
Financing

They Raised $1 Million and All I Got Was This Lousy T-Shirt

Offering rewards -- iPad cases, dinner with the founders -- helps attract people interested in funding a new business. Here's a guide to fund-raising giveaways.
10 Top Crowdfunding Websites
Financing

10 Top Crowdfunding Websites

A look at the crowdfunding sites with the best track records that can be used to fund businesses.
Which Type of Crowdfunding Is Best for You?
Financing

Which Type of Crowdfunding Is Best for You?

Even though many people think the term 'crowdfunding' is universal, there are actually multiple options available for those needing to raise funds. Find out what each type is.
Your Top 5 Crowdfunding Questions Answered
Financing

Your Top 5 Crowdfunding Questions Answered

A crowdfunding expert answers the most frequently asked questions about this new way of raising startup funds for your business.
What You Need to Know About the New Equity-Crowdfunding Model
Financing

What You Need to Know About the New Equity-Crowdfunding Model

Entrepreneurs who list on equity-crowdfunding platforms will have an opportunity to raise serious capital. Learn how to manage new expectations, responsibilities and obligations to regulators and shar

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