This ad will close in
Sally Outlaw

From Sally Outlaw

Sally Outlaw is the co-founder and CEO of fundraising platform peerbackers.com and crowdfunding media company Crowdcast Network. She's the author of Cash From the Crowd (Entrepreneur Press, 2013).

11 Recent Stories

Crowdfunding Live: How One Spark Ignites Ideas

Crowdfunding Live: How One Spark Ignites Ideas

In-person events for financial prospecting provide benefits that online platforms don't: gathered masses, a pool of dedicated dollars and a chance to receive immediate project feedback.
April 18, 2014 in Money
How to Get Publicity for Your Crowdfunding Campaign

How to Get Publicity for Your Crowdfunding Campaign

Media coverage for your crowdfunding project will help attract backing and build brand awareness. Learn how you can get the press interested in your project.
January 3, 2014 in Financing
How to Use Video to Promote Your Crowdfunding Campaign

How to Use Video to Promote Your Crowdfunding Campaign

Campaigns that use videos have a significantly higher success rate and raise more money than those that don't. Find out what your videos should contain to bring in the backers
December 6, 2013 in Financing
How to Spread the Word About Your Crowdfunding Campaign

How to Spread the Word About Your Crowdfunding Campaign

Crowdfunding is not a 'set it and forget it' proposition. Running a successful campaign requires being fearless in getting out and spreading the word about your venture.
November 6, 2013 in Financing
How to Market Your Crowdfunding Campaign

How to Market Your Crowdfunding Campaign

You need a crowd to fund your idea. Here are the sources you should tap to spread the word about your crowdfunding campaign.
November 1, 2013 in Payments & Collections
How to Set a Crowdfunding Goal

How to Set a Crowdfunding Goal

It's very likely you'll need more money than you think to fund your business idea. Here's how to determine an amount that's not too high and not too low, but one that's just right.
October 25, 2013 in Financing
They Raised $1 Million and All I Got Was This Lousy T-Shirt

They Raised $1 Million and All I Got Was This Lousy T-Shirt

Offering rewards -- iPad cases, dinner with the founders -- helps attract people interested in funding a new business. Here's a guide to fund-raising giveaways.
October 18, 2013 in Financing
10 Top Crowdfunding Websites

10 Top Crowdfunding Websites

A look at the crowdfunding sites with the best track records that can be used to fund businesses.
October 11, 2013 in Financing
Which Type of Crowdfunding Is Best for You?

Which Type of Crowdfunding Is Best for You?

Even though many people think the term 'crowdfunding' is universal, there are actually multiple options available for those needing to raise funds. Find out what each type is.
October 4, 2013 in Financing
Your Top 5 Crowdfunding Questions Answered

Your Top 5 Crowdfunding Questions Answered

A crowdfunding expert answers the most frequently asked questions about this new way of raising startup funds for your business.
September 26, 2013 in Financing
What You Need to Know About the New Equity-Crowdfunding Model

What You Need to Know About the New Equity-Crowdfunding Model

Entrepreneurs who list on equity-crowdfunding platforms will have an opportunity to raise serious capital. Learn how to manage new expectations, responsibilities and obligations to regulators and shar
September 20, 2013 in Financing

Most Shared Stories

1
The 3 Attributes to Look for in Top Talent
2
5 Key Characteristics Every Entrepreneur Should Have
3
14 Books Every Entrepreneur Should Read in '14
4
Steve Jobs' 13 Most Inspiring Quotes
5
The 7 Books Every Entrepreneur Needs to Read When They're Discouraged

Trending Now