Tom Popomaronis

Executive Vice President of Innovation at Massive Alliance

Tom Popomaronis is executive vice president of innovation at Massive Alliance, a global agency that provides executive-reputation management and leadership-branding services.

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Living

Painful Lessons for Getting an Investment Deal on 'Shark Tank'

You can learn the easy way or hard way.

Estrategias de crecimiento

3 señales de que está ejecutando una cadena de suministro insostenible y cómo solucionarlo

La identificación de estos problemas puede retener clientes y mantener su negocio funcionando sin problemas.

Growing a Business

3 Signs You're Running an Unsustainable Supply Chain, and How to Fix It

Identifying these problems can retain customers and keep your business running smoothly.

Estrategias de crecimiento

Las empresas pueden aprovechar el crecimiento en línea girando hacia nuevos comportamientos de compradores

Así es como los sitios de comercio electrónico, los minoristas en línea y los proveedores de servicios digitales se están adaptando a la cultura del trabajo desde casa.

Growing a Business

Businesses Can Seize Online Growth by Pivoting Towards New Shopper Behaviors

Here's how ecommerce sites, online retailers and digital-services providers are adapting to the work-from-home culture.

Social Media

How to Easily Create a Facebook Video Ad Users Will Actually Watch

For paid advertising, the social media platform is about as effective as it gets. Toss video into the mix, and you've found your brand a bottom line-boosting formula for advertorial success.

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