How Women Are Catching the Action in Rio (Infographic)

How Women Are Catching the Action in Rio (Infographic)
Image credit: Paolo Cipriani | Getty Images

Free Book Preview No BS Guide to Direct Response Social Media Marketing

The ultimate guide to - producing measurable, monetizable results with social media marketing.
Guest Writer
Contributor
1 min read
Opinions expressed by Entrepreneur contributors are their own.

A survey of 3,992 women found that more than half of female viewers in the United States plan on tuning into the Rio Olympic games, but how will they watch the action?

Three quarters of the surveyed women said they plan to watch their favorite events on live television. They are most looking forward to watching gymnastics, swimming, diving, volleyball and basketball.

Women are feeling optimistic about this year’s competitors, with 60 percent believing that Team USA will win as many gold medals as they did in 2012.

See more interesting findings about how women are keeping an eye on Team USA in this infographic, brought to you by Influenster, a product discovery and reviews platform.

Related: 12 Inspirational Moments From the Olympics

 
 

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Entrepreneur Store scours the web for the newest software, gadgets & web services. Explore our giveaways, bundles, "Pay What You Want" deals & more.

Latest on Entrepreneur