Tesla Launches a $1,500 Surfboard
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Tesla made a few waves (sorry!) last night by quietly launching a very limited edition surfboard. It cost $1,500, only 200 have been produced, and unsurprisingly it sold out almost immediately.
As Electrek reports, the surfboard was designed by the Tesla Design Studio with the input of Lost Surfboards and Matt "Mayhem" Biolos, who has been sanding and shaping boards since leaving high school in 1987. The top is black and the underside red, with both sides carrying Tesla branding.
Tesla designed the board to use the same high-quality matte and gloss finishes you find on the company's cars. The top ("the deck") is covered in "Black Dart" lightweight carbon fiber, and Tesla car owners will be pleased to hear the surfboard fits inside the Model 3, S and X.
Of course, it will only fit if you managed to buy one. As Tesla only decided to make 200 of the custom made boards, they inevitably sold out very quickly. Even those who were lucky enough to buy one will have to wait up to 10 weeks before their board gets delivered. One final disappointment: The fins you see on the bottom of the board aren't actually included with the board.
Tesla may be best known for its electric vehicles, batteries and green energy generation projects, but the company also offers a growing range of lifestyle products and apparel. Men's, women's and children's clothes and hats are offered alongside scale models of Tesla's cars, leather items, drinkware, tech and sports goods, which the surfboard falls under. One of Tesla's best-selling lifestyle products is a $600 battery powered Tesla Model S for kids.