Benji Coetzee Never Worked In Logistics, Find Out How She Launched Empty Trips A Successful Logistics Marketplace

Benji Coetzee invented a thriving logistics platform using her knowledge of supply and demand and an excel spreadsheet.
Contributor
CEO of Druff Interactive, Creator of CEOwise
1 min read
Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media.

Benji Coetzee is the founder and CEO of EmptyTrips.com, an online trip exchange programme using smart technology to match and connect spare capacity on trucks, trains, planes or ships. She bootstrapped her business, but at some point, needed more runway. You can see her strategy that allowed her to raise the capital she needed to break even and turn a profit.

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.

Latest on Entrepreneur

Entrepreneur Media, Inc. values your privacy. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this site (both directly and through our partners). By continuing to use this site, you are agreeing to the use of that data. For more information on our data policies, please visit our Privacy Policy.