Adam Root

Adam Root

Founding Partner at Tricent Capital
Adam Root is a founding partner at Tricent Capital, a venture capital firm based in San Francisco that makes data-driven investments to deliver frequent, consistent and rapid returns for investors while creating life-changing economic events for investors. Formerly the co-founder, CTO and COO at SocialCentiv, Root supports Tricent's portfolio companies by mentoring executive teams on software engineering, user experience, market sales and customer service. 
VCs Want to See Product-Market Fit: Here's How to Prove It
Venture Capital

VCs Want to See Product-Market Fit: Here's How to Prove It

Yes, you can pry a little money from cautious investors' hands -- if you can demonstrate strength in these four metrics.
Twitter Is Proof That Founders Make the Best CEOs
Founders

Twitter Is Proof That Founders Make the Best CEOs

Research shows that founders have a long-term vision for their companies that hired CEO typically lack. The return of Jack Dorsey to Twitter is a high-profile example.
Take 4 Steps Back to Move Your Small Business Forward
Product Ideas

Take 4 Steps Back to Move Your Small Business Forward

Find out what it means to invest 'from the inside out,' so your payoff will be well worth the grind.
4 Ways Tech Leaders Can Focus on Customer Success
Make More Happen

4 Ways Tech Leaders Can Focus on Customer Success

You need to take the reins and make a connection between leadership and customer success by implementing policies that unify and educate.