Amy Frengley is the Strategy Director at Omnia FZ LLC, where she oversees all strategic direction and implementation of the agency’s key branding projects. Having previously worked as a Managing Partner at Brandsmiths, part of the All About Brand network, and then embarking on a successful freelance career, Amy and her team now provide Omnia with a bolstered strategy offering.
Branding
The How-To: Rebranding Your Business
Refining can and should also be a strategically led endeavor, and reach into the realms of tone of voice, vision, mission, values and other non-visual elements too- not just the tangible touch-points.
