Senior Entrepreneurship Writer at CNBC
Catherine Clifford is senior entrepreneurship writer at CNBC. She was formerly a senior writer at Entrepreneur.com, the small business reporter at CNNMoney and an assistant in the New York bureau for CNN. Clifford attended Columbia University where she earned a bachelor's degree. She lives in Brooklyn, N.Y. You can follow her on Twitter at @CatClifford.
A new report from Wealth-X and WSJ Custom Studios also reveals what many billionaires spend their money on.
Daniel Lubetzky, the founder of KIND bars, makes the case for asking yourself the important questions.
Take It From The Pros
The founder of supplements company Onnit explains what he does to differentiate himself from the competition.
Daniel Lubetzky, the founder of KIND Healthy Snacks, breaks down his process for staying innovative.
Apple just bought Emotient, a San Diego-based artificial intelligence startup.
When launching their shoe startup BucketFeet, Raaja Nemani and Aaron Firestein had a great idea but no previous experience in manufacturing or inventory management.
One in five adults have worked in the sharing economy, while two in five have used it, according to new report.
Take It From The Pros
Aubrey Marcus, founder and CEO of cognitive supplements company Onnit, has an enviable roster of celebrity endorsements.
The San Francisco-based fundraising platform is positioning crowdfunding as a way for established businesses to do better market research and test new products.
Everbliss joins other startups that hook users up with professionals almost instantly.
Daniel Lubetzky, the founder of KIND bars, says that 'me too' versions of products and services don't stand much chance to be breakout success stories.
The San Francisco-based Uber competitor announces a new $1 billion funding round that values it at $5.5 billion.
Daniel Lubetzky, the founder of KIND, says that competition is good because it motivates entrepreneurs, but if left unchecked, it can become a hindrance in creating a team.
Limor Fried, CEO and founder of Adafruit, talks about how her team keeps meetings short.
Inspiring Your Team
Founders are often generalists, or "orchestra directors," but to get to the next level, they need to know when to bring in specialists, says the founder of KIND.
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