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Firas Kittaneh

Firas Kittaneh

Guest Writer / Serial Entrepreneur • CEO at Amerisleep • CEO at OCLU

Firas Kittaneh is a serial entrepreneur and co-founder of amerisleep. Most recently, he launched OCLU to improve how we record our most memorable moments.

opportunity cost

To Spend or Not to Spend: The Importance of Opportunity Cost Among Small Businesses

As Jack Welch once put it: "Leaders have the courage to make unpopular decisions . .do not dwell or cajole."
Sleep

Don't Fight That Urge to Snooze! How to Integrate Healthy Sleep Habits Into Your Company Culture

Send a clear signal to your team that their employer values sleep and its positive impact on employee health.
China

6 Tips for Doing Business in China

China is a country whose values and systems are still largely misunderstood by most casual Western observers. Are you game?
Business Moving Forward

The Critical Components of a Successful Brand Relaunch

Many of the most successful companies in the world, from Apple to Harley-Davidson, have undergone significant brand relaunches.
Healthy Habits

5 Habits That Improve your Mental State, Motivation and Productivity

Most entrepreneurs have an intuitive understanding that mental health is important to the success of their business.
Connecting with customers

Why Every Smart Decision Comes Only After an Evaluation of Customer Needs

Companies are likely doomed if they commit to creating products they think their customers need, without actually stopping to verify if that's true.
Team Work

6 Ways to Stay Awake, Energized and Focused While at Work (Without Caffeine)

Caffeine is a common fix, but the brief spurts of energy it produces offer only a short-term solution.
Customer Service

Why Your Customers Deserve Personalized Responses on Social Media

Customers are satisfied knowing that someone is listening to them, and, there, social media can be better than phone calls and email.
Team Work

4 Healthy Ways to Procrastinate. Yes, You Read That Right.

While procrastination, let unchecked, can be harmful, there are ways to use it to your advantage. Ever consider "controlled procrastination"?
Health and Wellness

5 Easy Approaches to Exercising at the Office

Something as simple as taking a walk while you're at lunch, or making calls, can make a big difference.
Hiring Tips

3 Prudent Hiring Practices to Acquire the Best Talent

For starters, have you ever considered that there actually is a substitute for experience?
Online Marketing

Marketing Lessons for Your Start-Up: 3 Success Stories

Buffer, HubSpot and Warby Parker didn't break the bank with their start-up marketing plans. They just did them well.
Customer Service

4 Investments Brands Should Make to Upgrade Their Customer Service

Forty-four percent of online consumers called live chat service when they're making online purchases one of a brand's most important website features.
Success Habits

5 Personal Obstacles That Limit Your Success

These common psychological obstacles hold potential business owners back from succeeding.