James Briggs is founder & CEO of Briabe Mobile, the first US mobile firm dedicated to connecting advertisers to diverse audiences. He is passionate about demonstrating the uniqueness and buying power of diverse audiences and how they can be reached through mobile technology.
About James Briggs
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Are you familiar with the 3 Ms? They should be the centerpiece of your marketing efforts.
Mobile or apps? You've got some big decisions ahead.
Whether you're playing catch up with mobile or trying to pull ahead of competitors, investing your ad budget shrewdly is key.