Publicity expert Joan Stewart works with entrepreneurs who need free publicity in traditional and social media to establish their credibility, enhance their reputation, position themselves as experts, sell more products and promote a favorite cause or issue. Joan is a former newspaper editor and the author of 10 ebooks on publicity.
About Joan Stewart
More From Joan Stewart
Don't let your professional bio fall flat. Here's some advice on how to inject a bit of personality.
Have you considered embedding a marketing message for your company on your prized auto?
Have you exhausted all the different channels for marketing your show?
Be savvy in your interactions with reporters. Your reputation is at state.
While minor grammar mishaps won't get you into too much trouble, other proofreading errors can be both humiliating and costly.
If you want publicity, you have to make it as easy -- and enticing -- as possible for journalists to jump on your story.
Your ideal customers are out there waiting for you. Here's how to find them.
There are many ways to get on journalists' radar. One of the easiest is to piggyback on severe weather.
If you run any type of online business, your customers – and the media – need to be able to contact you quickly and easily.
Tips for getting media attention for your business, even if you don't have a new product, service or website to brag about.