Perry Marshall, Keith Krance, and Thomas Meloche

Using Facebook posts to stay in touch with -- and advertise to -- your target market is just plain smart. Here's how to do it right.

Find out what your landing pages need in order to attract viewers and turn them into buyers.

On Facebook, the images you use in your ads are more important than the words. Here are 6 ways to use images to improve your ads.

Here are seven things that draw people in.

Make Facebook work for you with this three-layer approach. Bonus: budget suggestion included.

While every business can advertise on Facebook, not every business should. Find out what makes Facebook ads a good choice for your company.