
Pete Maulik
Bio
Pete Maulik is a managing partner at New York-based innovation consultancy Fahrenheit 212, which creates loyalty programs, in addition to developing other products and services aimed at generating growth. Among the loyalty programs Maulik has worked on are Starwood Preferred Guest as well as ones for Best Buy and Harrah's.

Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
How Rewards Are Running Loyalty Programs Into the Ground
Businesses should tweak their plans to inject a more human focus rather than emphasizing steep spending or quick expirations.
More Authors You Might Like
-
Don Weber
Soft Skills and Communication Expert and Coach
-
Ben Angel
Entrepreneur Network Contributor
-
Amanda Breen
Senior Features Writer
-
Emily Washcovick
Small Business Expert at Yelp