About Rafic Fakih
Rafic Fakih is the Managing Director of Emirates Fast Food Company and Partner & Operator of McDonald’s restaurants in the United Arab Emirates. He is responsible for managing and growing McDonald’s in the UAE. Rafic has played a crucial role in the success and growth of McDonald’s in the country since the first store opening in 1994.
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Franchising can be one of the most effective ways to amplify business growth. Within the thriving food and beverage category in the region, it is a model that has proved particularly compelling.