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Sawsan Ghanem

Sawsan Ghanem

Guest Writer / Managing Director, Active (Digital. Marketing. Communications.)

Sawsan Ghanem is the Managing Director of Active (Digital. Marketing. Communications.). With 15 years of experience in result-oriented public relations and marketing consultancy in with a focus on PR strategy, regional media campaigns, crisis management, media training and more, Ghanem has extensive expertise across several industries in the Middle East. 

Communication Strategies

What To Expect In Middle East Communications Trends In 2016

2016 will bring a lot of changes to the world of communication, and it will be the turning point for trends that used to be relevant in the past.