CHICAGO – Mosquito Joe’s Website was awarded top recognition in franchise industry digital publication 1851’s first Franchise Development Website Awards. Mosquito Joe finished first with a total score of 8.7 out of 10.
“We’re thrilled to see the work we have put into our online presence recognized through this competition,” said Angela Zerda, Director of Marketing at Mosquito Joe. “Potential franchise owners do so much research online before they’re ready to talk to an actual person that it’s essential to represent your company well online, from being found easily to providing good information in a clear format.”
1851 Franchise shined a light on the best the industry has to offer by announcing the Top 40 finalists of the 2015 Franchise Development Website Awards.
“You can clearly see that the quality of franchise Websites has improved over the last few years. Franchisors are understanding that the Website is critical to encouraging prospects to fill out an inquiry,” said Keith Gerson, a judge and president of FranConnect.
Brands that embrace new developments with best practices will be the ones that continue to thrive in a modern digital world. The 2015 Franchise Development Website Awards placed design at the forefront, with sites being judged on motivating content, ease of application, usability, UI/UX design, site performance and SEO. Each of these categories were meticulously evaluated by a panel of four judges and given a score out of 10; the Website rankings are based on a composite average of these scores.
Industry experts at No Limit Agency, FranNet and FranConnect were tasked with judging hundreds of submissions, from which they pooled 40 standout franchise development websites. The judging panel was comprised of four members: Sean Fitzgerald, a senior level franchise executive with over 20 years of experience; Nick Powills, CEO and founder of No Limit Agency, a hybrid communications agency based in Chicago; Todd Binham, president of FranNet, a franchise consulting firm; and Keith Gerson, president of FranConnect, a provider of franchise management systems.
In addition to recognizing the best franchise development websites in the industry, 1851 has pieced together a best practices resource guide taking all sites’ successes into account and pooling them into one cohesive strategy. These strategies can be applied to one-page templates, content management systems and any site scheme in between.
A well-designed franchise development website can mean all the difference in franchise sales, and brands that understand this deserve their recognition—these awards and subsequent industry guides serve as a blueprint for any franchise looking to succeed in the digital realm and beyond.
ABOUT MOSQUITO JOE
Virginia Beach, VA-based Mosquito Joe provides mosquito control treatment to residential and commercial customers nationwide. Technicians are trained mosquito control experts dedicated to getting rid of mosquitos so people can enjoy being outside again. While each Mosquito Joe is an independently owned franchise that offers customers reliable and effective service from a trusted community member, it is also backed by a national network of technical expertise. For more information or franchising opportunities, visit http://www.entrepreneur.com/business-opportunities/mosquitojoe/198055.html.