Asmae Lemniei

Founder, Lean X Consulting

Asmae Lemniei is the Founder of Lean X Consulting, a strategy consulting startup based in the UAE, supporting startups across geographies to define and execute on their business strategy and focusing on fostering innovation and entrepreneurship in the Middle East.You can get in touch with her at or visit the website


Starting a Business

Tackling The Entrepreneurial Madness: Rational Strategies Behind Startup Success

Educating entrepreneurs on the different types of entrepreneurial strategies, including the impact and specificities of each on their startup, is paramount.

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