Get All Access for $5/mo

What We Wear Represent Our Personalities and Feelings Clothes don't just speak 'about' you to other people, but they speak 'to' you as well. In psychology, this is referred to as 'enclothed cognition'

By Sindhujaa Kumar

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Asia Pacific, an international franchise of Entrepreneur Media.

Pixabay

The Journal of Experimental Psychology says that the colour, comfort, fit and style of our clothes can directly affect our confidence levels. More than 96 per cent of people report a change in their emotional state with a change in their style of dressing.

For example, a group of doctors were handed a 'white lab coat' and asked to perform a series of tests. Another group of equally qualified doctors were asked to perform the same tasks without the 'white lab coat'. The group that wore the lab coat performed flawlessly, while the ones in casual clothes made more mistakes. This was repeated with several large groups of people, and each time, the result was the same!

Simple clothing cues, such as a big smiley face on the t-shirt or sweatshirt, are proven to make one significantly happier and more relaxed. People who changed into workout clothes on waking up feel more "charge up' to exercise.

Colours have a major impact on mood:

White- clean emotional state, freshness, purity, focus
Yellow - happiness
Red - excitement, sensuality (overuse may be a sign of seeking external validation)
Light Blue - serenity, professionalism
Dark Blue - consistency, dependability (overuse may also signify depressed moods)
Green - healing, soothing (overuse of certain shades of green may signify envy)
Orange - energy, enthusiasm
Pink - romance
Brown - grounded, reliable (overuse may mean inferiority complex)
Black - power (constant overuse may signify low energy or bad moods)
Purple - spirituality, mysticism,
etc.

Also, happier people were found to care about dressing well, while people in trauma, understandably, were found to under-play their clothing. For example, people under clinical depression were found to incline towards ill-fitting clothes almost all the time. While people diagnosed with anxiety were found to do the opposite – they were obsessed about attire to unhealthy degrees. By switching their dressing, the same people were able to improve their mental states for the day.

Research indicates that repetitive style of clothing can be an indication of unwillingness to open up to new experiences and new people – an unwillingness to open up to the colours and joys of life! This particularly strikes a chord because head honchos like Steve Jobs and Mark Zuckerberg cultivated the trend of similar dressing every day ... but the hard pill to swallow is that while these titans were super successful, and we have much to learn from them, they also held a lot of mental trauma.

Steve Jobs has spoken outrightly about his emotional pain, while Zuckerberg has been diagnosed with Asperger's syndrome. You could raise questions about icons like Tom Ford and Karl Lagerfeld, the suit-men. A simple observation is that while these stars prefer a tuxedo nearly everyday, they indulge in a diverse variety of textures, patterns, cuts and accessories in their suits, so there's no monotony.

While this isn't a definitive judgement on dressing and emotional state, evidence and experience make it an undeniable fact that what we wear regularly is linked to our minds. Our clothes intensify our emotional and mental energy. This is also sensed by people we come into contact with. We need to become more aware about how clothes affect our mood, and vice versa – about how our mood is affected by our dressing!

Final words: while your clothes surely DON'T define you, they can still be a great feel-good factor and a way of self-expression. Make the world your runway!

Sindhujaa Kumar

MD (A.M) Demolishing Limits - in Body & Mind

Sindhujaa Kumar is a Holistic Wellness Expert who holds an MD in Alternative Medicines, with 4 core specializations:

1) Exercise & Movement Sciences (with ACSM accreditation- international gold standard credentialling elite sports coaches, exercise scientists and celebrity trainers for cutting-edge strength & conditioning, athletic coaching, yoga and movement therapy) 
2) Nutrition & herbalism
3) Energy Healing (TCM)
4) Emotional intelligence and leadership coaching

Sindhujaa is an established transformation coach for athletes, corporates and individuals - innovatively integrating physical fitness, emotional empowerment techniques and spiritual practices to unlock new dimensions of personal power and impact
Business News

These Companies Offer the Best Work-Life Balance, According to Employees

The ranking is based on Glassdoor ratings and reviews.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Science & Technology

Use This Framework to Successfully Integrate AI Into Your Business Operations

Here's how to ensure both innovation and compliance when using AI in your organization.

Business News

Here's What the CPI Report Means for Your Wallet, According to JPMorgan and EY Experts

Most experts agree that there will be another rate cut next week.

Growing a Business

5 Effective Strategies to Boost Your Business's Online Presence

Boosting your online presence in 2025 is the key to success for businesses looking to grow. Working on your branding and reputation management is important to drive more sales and improve conversion.