Aditya Rangroo

Former Writer


Growth Strategies

How Hyperlocal Delivery Startups Evolved During The Pandemic

Apart from food, groceries and household essentials startups which saw spike in form of consumers order, the other startups in the domain revamped their strategy in order to enhance growth.


Rise of Women Entrepreneurs

Gone are the days when women would restrict their activities to kitchen and other household work

Growth Strategies

Rise Of Social Commerce Startups During Pandemic

In recent years, India has witnessed a massive spike in the usage of social commerce platforms like Meesho, Shop101, GlowRoad and Bulbul

Growth Strategies

Did Pandemic Open Portals Of Success To FMCG Startups?

The lockdown has engendered a culture that has made people less wary of online shopping, quite to the point of near replacement of the brick-and-mortar purchase, which constituted the majority of the shopping by people in the happy pre-COVID times.

News and Trends

Union Budget 2021: 4 Key Takeaways For Startups

Startups will get tax incentives, including an extension in capital gains exemption by one year

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