Rashi Mittal Nair

Co-founder and CEO, WOOP - Women of Opinion


Growth Strategies

The Community Manager is the New Brand Manager

Consumers are no longer choosing just a product, but the purpose it stands for every community that exists today, be it online or offline, has a purpose that binds its members making them come back to it every now and then

Starting a Business

7 Tips for Early-age Startups to Get Traction that Multiplies!

No matter what you're offering, narrow down your focus on a certain set of consumers, or a particular industry - and maximize your efforts for it

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