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A London Concierge Specialist Shares Tips on How To Turn an Idea Into an Entrepreneurial Success Mickey Arora is the owner of MA Hospitality group, a name that has become important to every Celebrity, Royal Family member, Sports star, Bollywood and Hollywood star

By Shishir Jajoo

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Mickey Arora

Sometimes, some people spend their entire lives looking for the right idea. Sometimes, they find it in the very first start and spend their entire lives thinking about how to develop it further.

This lack of idea and the way to proceed with that idea are the biggest challenges that prevent people from realizing their entrepreneurial dreams.

But then, there are few people like Mickey Arora, a London concierge specialist who found the ideas and built upon the idea. These people, with their successful ventures, are epitomes of the ideas and actions that one should imbibe to build successful ventures like MA Hospitality group.

In case you have an idea, and you don't know how to build on the idea, here are some tips. These tips will help you progress on that thought and develop your business to the status you want.

Understand customer expectations and needs

When starting a business, taking care of your customer's expectations and needs is the top priority. You've to understand what type of clientele you're dealing with and the types of services they would want.

This is the reason why entrepreneurs like Mickey Arora are trying to become a one-stop solution in their domains. MA Hospitality group, for example, is a concierge service that offers an array of services under one roof mainly focused on parties and after parties. This service is trying to compile services like corporate and private events, luxury cars, private yachts, private jets, etc.

Take risks

There are moments in life when you're faced with situations where you've to take the leap of faith. This leap of faith is the only way to reach the next level of growth.

So, when you face a situation like that, don't shy away from taking risks and giving it all in to follow your passion or ideas.

Do what you love

The best way to ensure that the outcome you reach is the highest possible is by doing what you love. When you're doing what you love, you don't have to love what you do. Loving what you do becomes important if you want to do fairly well in your career.

Sometimes, you have to make trade-offs letting go of other work opportunities. However, when you're doing something you love, you give in your maximum efforts and attain the best possible results.

For example, Mickey, who has become one of the most popular names in the world of concierge services, also faced a dilemma. He had to choose between a social media marketing firm or MA Hospitality group. And guess what, he tried both of the options. But soon, he realized that he loved the world of concierge, and that's the venture that made him popular.

MA Hospitality Group is a concierge services curator that works with elite clients like sports stars, celebrities, royal family members, etc.

If he had stuck with the social media agency, he would have been trying to love what he was doing and no other way. And because of this reason, he might haven't seen this level of success.

Never stop growing

It is important to always keep progressing. When you become satisfied with your current position, you might end up running out of business.

When talking about this, Mickey mentions, "It's important always to keep innovating and progressing further. I don't like stagnancy. This is one of the reasons why I'm vigorously trying to expand internationally, starting from East Asia and Arabic countries."

It's also important that you, along with your colleagues, continue building on new skills and stay up-to-date. This ensures that you never become obsolete. He also mentions, "We continuously share ideas and update amongst ourselves. At MA Hospitality group, we have got a team of 15 digital marketers who ensure that we use the latest techniques and unique strategies to get the job done."


These are some of the very fundamentals that you should keep in mind when building your business. Also, consistency and perseverance are what make the entire difference between success and failure.

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