Online Course Creation Platform Knorish Raises $1.1 Mn In Pre-Series A Funding The investment will empower the startup to create the world's most advanced stack for building sales funnels and automation for online academies

By Prabhjeet Bhatla

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Online course creation platform, Knorish, has announced on Monday to have raised $1.1 million in a pre-Series A round of funding. The round was led by Inflection Point Ventures along with participation from Rockstud Capital, Pentathlon Ventures, Prophetic Ventures syndicate, among others.

The latest round comes on the heels of a $323,000 round in June last year, bringing the total amount raised to $1.4 million.

Founded by Kinner N Sacchdev and Rakhi Wadhwa, enables coaches, instructors, and organizations to build and launch online academies with sales funnels and automation. In less than a year, the platform already supports over 22,000 academies across 200 domains and half a million monthly active users buying courses from over 37 countries.

"Post-COVID it is no longer just an option but a necessity, for anyone looking to build a course and reach out to its target segment, to be present online and be able to have the right tools to scale. Knorish has created a platform which not only helps in building one's course online but also be able to sell it to its target audience and have all the analytics to review performance," said Abhishek Agarwal, managing partner, Rockstud Capital.

Kinner and Rakhi have earlier led technology product launches for Fortune 500 companies and global education brands through their consulting company Scientity, active in the UK, the USA, and the Middle East. Considered an influencer in the space, Kinner is also a popular speaker at conferences around the world and was recognized with the Business World Young Entrepreneur 2020 (35 under 35) award.

"Coaches and instructors are good at teaching, but they struggle to sell. With Knorish's Funnel builder, over 90 per cent of content sellers are able to cross $1,000 within the first few months of launching their first funnel," added Kinner N Sacchdev, co-founder and chief executive officer, Knorish.

"Knorish's platform is built to help lakhs of original content creators like trainers, teachers, coaches, etc. to expand their market catchment area. We found this to be a big differentiator as they are attempting to unlock a new market segment that is otherwise unorganized and bringing them on a tech-enabled platform. The pandemic, no doubt, has made it difficult for certain solopreneurs to attract business. That is also because they have largely remained offline. With Knorish, they have the opportunity to reach a large audience and share their knowledge with the world. The whole approach around which the business is built got us interested to invest in the business," commented Mitesh Shah, Co-Founder, Inflection Point Ventures.

"This platform is democratizing online teaching by helping tutors and coaches build, launch, and sell courses. Their early traction, the quality of content creators on their platform, and strong founding team suggest they possess the DNA of Scale. We strongly feel they're poised to become leaders in this space," stated Madhukar Bhatia, managing partner, Pentathlon Ventures.

The investment will empower the startup to create the world's most advanced stack for building sales funnels and automation for online academies.

Prabhjeet Bhatla

Former Staff

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