3,200 New Outlets; Ola Electric Pushes Towards 4,000 Stores by Christmas With introductory prices starting at INR 39,999, Ola's EVs cater to diverse markets, from rural to urban.

By Entrepreneur Staff

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Ola Electric on X

Ola Electric, Indian EV company, has launched the 'Savings Wala Scooter' campaign, an initiative designed to make electric mobility more accessible for every Indian household. This campaign, detailed in a recent regulatory filing, is set to achieve a milestone with the expansion of Ola's sales and service network to 4,000 touchpoints by December 25, 2024—marking one of the fastest EV distribution rollouts globally.

With the addition of 3,200 new outlets to its existing footprint, Ola Electric is bringing its innovative and affordable EV portfolio closer to consumers across metros, Tier-II, and Tier-III towns. These strategically located stores, co-located with service facilities, promise seamless customer experiences, offering end-to-end support from purchase to after-sales service. The move is central to Ola's vision of revolutionizing electric mobility for a billion Indians.

The "#SavingsWalaScooter" campaign underscores Ola Electric's commitment to democratising electric mobility and reducing reliance on internal combustion engine (ICE) vehicles. Leveraging its direct-to-consumer (D2C) model, Ola is tackling barriers to EV adoption by offering cost-effective solutions that mitigate the burden of rising petrol prices and high ICE vehicle ownership costs.

The expansion reaffirms Ola Electric's mission to lead India's transition to sustainable mobility and accelerate the #EndICEAge movement. "Every town, every city, every tehsil or taluka, there will be an Ola Electric store and an Ola Electric service centre, so that every single Indian can buy an EV for his or her future," Ola CEO Bhavish Aggarwal said in a video posted on X. As per Aggarwal, customers can save nearly INR 4,000 per month with EVs.

Fueling this unprecedented growth is Ola's cutting-edge product lineup, including the newly launched Gig and S1 Z series of electric scooters. Designed for personal and commercial use, these scooters offer flexibility, durability, and reliability. With introductory prices starting at INR 39,999, Ola's EVs cater to diverse markets, from rural to urban. The S1 series and the forthcoming Roadster lineup further strengthen Ola's leadership in India's EV market, ensuring solutions for a wide spectrum of consumer needs.

Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

News and Trends

Kolkata-Based Lab-Grown Diamond Brand Jewelbox Secures USD 3.2 Mn

The startup will primarily use the funds to expand its retail footprint, growing from eight stores to 30 locations by the end of this year.

Marketing

5 Ways ChatGPT Will Impact Digital Marketing

ChatGPT is creating ripples across the digital landscape right now. Here are five ways it can benefit your ads, campaigns and marketing strategies.

Science & Technology

How Can Marketers Use ChatGPT? Here Are the Top 11 Uses.

With the recent developments in AI and the popularity of ChatGPT, you may want to integrate AI into your marketing practices. Find out how.

Science & Technology

The Deepfake Threat is Real. Here Are 3 Ways to Protect Your Business

The rising use of deepfakes is a growing threat to businesses and society as technology advances. Here are three tips for companies to combat this threat.

Business News

'This Has to Stop': JPMorgan CEO Jamie Dimon Outlines How to Run a Successful Meeting

In his annual letter to shareholders Monday, the JPMorgan CEO wrote that meetings have the potential to slow a business down.