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How These Married Entrepreneurs Juggle Two Businesses and Two Kids We trailed the founders of Warby Parker and Rockets of Awesome to see how their crazy, hectic, business-packed days happen.

By Liz Brody

This story appears in the July 2019 issue of Entrepreneur. Subscribe »

Brian Finke

"Gemma, wait!" Rachel Blumenthal orders the blonde blur that is her 4-year-old daughter with the zoomies. "You have a raspberry smoothie unibrow!" There are leggings and bows and 8-year-old Griffin to get out the door for school. But it's all good. Breakfast has been accomplished, workouts done, emails answered, lunches packed, assistants coordinated between his company and hers -- and now, wipe in hand, a unibrow crisis averted. And it's only 7:30 at the Blumenthals'.

Neil and Rachel Blumenthal, 38 and 39, met freshman year at Tufts University and married in 2008. By then, she'd already started a jewelry brand, Rachel Leigh. He followed suit in 2010 by cofounding Warby Parker, the industry disruptor that sells trendy prescription eyeglasses for $95 and has grown to nearly 100 stores and 2,000 employees with a valuation, reportedly, of $1.75 billion. Meanwhile, in 2016 she launched Rockets of Awesome, talking to investors while in labor with their second child. With 55 employees and a new investment from Foot Locker, her new brand of children's clothing is designed exactly for mornings like this.

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