Budget

Marketing

10 Expert Insights for the Optimal (and Most Effective) PR Budget in 2024

The age-old question "How much should a company spend on PR?" echoes through boardrooms, with organizations seeking a magic formula for budget allocation. Here are 10 things you need to consider.

News and Trends

Union Budget 2024: Significant Allocation Of INR 3442 Cr Sparks Optimism For India's Sporting Sector

Stakeholders anticipate that augmented budget allocations will play a pivotal role in India's success on the international stage, facilitating grassroots development.

News and Trends

Budget 2024: Union Finance Minister Nirmala Sitharaman On Women In The Workforce, Middle Class And More

Union Finance Minister Nirmala Sitharaman presented the Interim Budget today, ahead of the Lok Sabha elections in 2024.

News and Trends

Budget 2024: Skill India Mission Trained and Upskilled 1.4 Crore Youth

During the presentation of the Interim Budget on February 1, Finance Minister Nirmala Sitharaman announced that as many as, "1.4 crore youth have undergone training and upskilling initiatives under the Skill India Mission."

News and Trends

Budget 2024: Union Finance Minister Nirmala Sitharaman On Women, Youth, Crop Prosperity, The Poor And More

Union finance minister Nirmala Sitharaman presented the interim budget today, her sixth Budget as the finance minister.

News and Trends

Budget 2024: Companies Seek Government Intervention To Boost Rural Economy

Industry leaders emphasize the need to introduce measures that would boost consumption in the rural pockets

Marketing

4 Marketing Budget Hacks That Will Boost Your Business in 2024

Use these tried and true tips to create a marketing budget that really moves the needle on your success in the upcoming year.

Marketing

Why Clients Feel Overcharged by Marketing Agencies and How to Fix It for Good

Are marketing agencies breaking the bank without delivering the promised results? Dive into the client's dilemma as we uncover the true cost of agency services and explore strategies to bridge the gap between expectations and reality.

Money & Finance

5 Best Budgeting Apps in 2023

Creating a budget is an essential part of financial stability. Here are the five best budgeting apps to help you get started.

Marketing

How Employee Advocacy Can Help You Overcome the Challenges of Limited PR Budgets

How turning your employees into powerful advocates for your business can help you get the most out of your PR budget.

Marketing

Why You Should Maintain (or Even Increase) Your Marketing Budget in a Recession

Contrary to popular belief, companies should maintain — or even increase — their marketing budgets during a recession.

Entrepreneurs

Did the Finance Minister's Prediction Come True About Agritech In 2022

As per industry insights, India has received a total funding of $1.6 billion in agritech startups till 2021, making it the third largest country in the world with regard to agritech funding

News and Trends

Finance Minister Concludes Pre-Budget Meetings For Union Budget 2023-24

The meetings were held in virtual mode between November 21 and November 28

Money & Finance

4 Budgeting Mistakes You Are Probably Making (and How to Avoid Them)

Budgeting can be challenging, and there are many pitfalls involved. Here are four common mistakes you should avoid making.

News and Trends

Indian Firms Set To Increase Cybersecurity Budget: PwC Survey

The survey reported that 65 per cent of the business executives feel cyber criminals will significantly affect their organization in 2023 compared with 2022