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Trends

How to Be a Trendsetter

If you rely on creativity, invest resources in identifying trend and invite a fresh perspective on what your company provides its customers, you won't be chasing the current trends; you will be defining them.
Innovation

Peer Farther Into the Future to See Opportunity Before Your Competition Does

Tectonic shifts in technology inevitably come with unforeseen problems. Whoever sees, and solves, first will have the market to themselves.
Business Unusual

If You Fry It, They Will Come. Cronuts and the Business Case for Imitation.

This hybrid dessert trend created opportunity across the country. We explain what the Cronut's success can teach you.
Business Ideas

The Top 10 Small Business Bets, Post-Recession and Next Recession

Industries that perform well in the midst of economic uncertainty do just fine in good times, too.
Starting a Business

Reinvent a Product, Not the Wheel

Often entrepreneurs think they need to completely disrupt an industry to land success. This couldn't be further from the truth.
Starting a Business

6 Sideline Trends Poised to Change the Entrepreneurship Game

Dell's Entrepreneur in Residence Ingrid Vanderveldt offers her view of trends that are going to take the main stage in 2014.
Ask Entrepreneur

The 10 Fastest-Growing Small-Business Sectors Right Now

Over the past year, the strengthening housing market has been helping small companies grow -- and fast.
Starting a Business

Dream Arcades Takes '80s Nostalgia to a New Level

Dream Arcades is the largest manufacturer of non-coin-operated arcade machines in the world. Last year the company broke $1 million in sales."Nostalgia sells," says co-founder Michael Ware.
Starting a Business

How to Capture a Trend-Setting Business Idea

Following trends can be dangerous, but if your business idea is ahead of the curve, you can expect success.
Starting a Business

How Not to Bomb the Pitch of Your Dreams (Like This Writer Did)

Ask the right questions and be prepared and you'll avoid screwing up on a pitch that's big for your business.
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