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Consumer Habits

Customer Engagement

Porsche Is Giving Their Dealerships the 'Disneyland' Treatment, and It's a Great Lesson in Adapting to Consumer Trends

As the auto-buying industry evolves, the German carmaker is turning a visit to the dealer into an immersive, interactive experience.

U.S. Coffee Consumption by the Numbers (Infographic)

National Coffee Day is Sept. 29. Here are the states with the most and least expensive lattes, the best and worst tippers and more.

How to be an Entrepreneur in 2030

Sure, technology will keep evolving but so will the psychology of the entrepreneurs and their customers.

10 Forces That Have Caused the Packaged Food Startup Explosion

The consumer packaged goods industry today is seeing an explosion of innovation and revolution.

This Freaky Pear Reveals a Lot About Today's Consumers

A new study reveals that younger consumers with low incomes are more likely to purchase an $8 novelty-shaped pear.

More From This Topic

Consumer Habits

Why Are Republicans Frequent Flyers and Democrats Shop for Fun?

These quirky differences in consumer behavior between members of the two parties matters more to marketers than to politicians.
Starting a Business

It's Always a Good Time to Start a Business -- Unless You're Launching a Mediocre One

If your product or service falls short of great, your company won't last long.
Online Reviews

Online Reviews Are the New Social Proof

Star ratings and testimonials from strangers influence behavior and buying habits. It's time to start managing the conversation around your brand.
Consumer Habits

Know This About Modern Consumer Behavior or Forget Reaching Your Revenue Goals

The first half of year is gone. Here's the data you need to amplify sales with better channel merchandising in the second half.
Technology

How Technology Is Reshaping American Spending Habits

As technology evolves, the innate spending habits of consumers gradually become aligned with new developments
Mobile Marketing

Don't Discount the Power of Coupons In Your Mobile Strategy

Consumers like special offers and loyaty programs for use with mobile wallet apps.
Fashion

Sagging Clothing Sales Show 'Retail-On-Demand' Is Disrupting Even High-End Fashion

The Internet's pervasive reshaping of how people shop has altered the leisurely seasonal rhythms of high fashion and blurred the distinction between exclusive and mass market retailers.
Wines

Why the American Wine Industry Needs a Shakeup

The U.S. is the world's dominant wine producer and consumer. But times are changing.
Consumer Psychology

A Primer on Price Splitting: Why You Should Beware

Do you understand the many extra charges you face in this era of searching out the Internet's 'lowest price' ?
Weekly Tips Roundup

Meaningful Tactics to Keep Customers Engaged: Your Weekly Tips

Ditch the conventional "buy 10 get 1 free" tactic. Instead, adopt these tested strategies to keep followers engaged and loyal to your brand.