Consumer Habits

Consumer Habits

The Challenge of Creating Consumer Habits

Akshay Ahooja, CEO and Co-Founder of Trainiac, talks about how he bootstrapped his company.

5 Email-Marketing Strategies to Conquer Consumer Inaction

Start creating list segments based on actions users don't take.

Porsche Is Giving Their Dealerships the 'Disneyland' Treatment, and It's a Great Lesson in Adapting to Consumer Trends

As the auto-buying industry evolves, the German carmaker is turning a visit to the dealer into an immersive, interactive experience.

U.S. Coffee Consumption by the Numbers (Infographic)

National Coffee Day is Sept. 29. Here are the states with the most and least expensive lattes, the best and worst tippers and more.

How to be an Entrepreneur in 2030

Sure, technology will keep evolving but so will the psychology of the entrepreneurs and their customers.

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The consumer packaged goods industry today is seeing an explosion of innovation and revolution.
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Why Are Republicans Frequent Flyers and Democrats Shop for Fun?

These quirky differences in consumer behavior between members of the two parties matters more to marketers than to politicians.
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It's Always a Good Time to Start a Business -- Unless You're Launching a Mediocre One

If your product or service falls short of great, your company won't last long.
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Online Reviews Are the New Social Proof

Star ratings and testimonials from strangers influence behavior and buying habits. It's time to start managing the conversation around your brand.
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Know This About Modern Consumer Behavior or Forget Reaching Your Revenue Goals

The first half of year is gone. Here's the data you need to amplify sales with better channel merchandising in the second half.
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How Technology Is Reshaping American Spending Habits

As technology evolves, the innate spending habits of consumers gradually become aligned with new developments
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Don't Discount the Power of Coupons In Your Mobile Strategy

Consumers like special offers and loyaty programs for use with mobile wallet apps.
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Sagging Clothing Sales Show 'Retail-On-Demand' Is Disrupting Even High-End Fashion

The Internet's pervasive reshaping of how people shop has altered the leisurely seasonal rhythms of high fashion and blurred the distinction between exclusive and mass market retailers.
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Why the American Wine Industry Needs a Shakeup

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