Consumer Habits: Page 3
Meet The Consumer Chameleon: Don't Categorize Your Customers; Understand Them
There's a bit of a marketing revolution afoot. That revolution requires marketers to revisit the cages they've erected over many years.
A Return To Inspiration: Consumer Trends To Look Out For In 2021
Brands need to understand that trust is improved by doing good and telling authentic stories that connect with customers.
Why Companies Need To Rethink Their Sales Approach In a COVID-19 World
The transition to purely digital-based sales has seen many organizations struggle to remain relevant
3 Questions to Ask Yourself as the New Normal Takes Hold in Retail
The industry has changed in this topsy-turvy year. Leaders need to go back to basics to determine the most suitable strategy going forward.
Future Buying Trends that Every Entrepreneur Needs to Know
Read on to learn about consumer behaviors we can expect to continue throughout the pandemic, and some even beyond.
Selling In a Pandemic: How To Communicate With Your Customers Amid COVID-19
"Businesses who care and show genuine empathy for what people are going through as against capitalizing on the situation for their own gain, are those who will win in the long run."
5 Tips to Scale a Successful Direct-to-Consumer Brand in 2020
Direct-to-consumer brands have been growing in publicity, and for good reason. Here's how to scale the challenges and scale your DTC brand effectively.
Coronavirus: Availability Of Essentials Via E-Commerce Gets Better
According to a survey by community platform Local Circles, 57 per cent of consumers were able to find most essential goods via online ordering, an improvement from only a few days ago.
Coronavirus: Even In a Post-Crisis World, Expect Drastic Changes In Consumer Behavior
According to a study by consulting firm Hammerkopf, 65 per cent respondents said they believed it would take anywhere between six to twelve months for normalcy to return.
The Challenge of Creating Consumer Habits
Akshay Ahooja, CEO and Co-Founder of Trainiac, talks about how he bootstrapped his company.
5 Email-Marketing Strategies to Conquer Consumer Inaction
Start creating list segments based on actions users don't take.
Lessons from Relationships and Marriage in Developing a Customer Experience Strategy
What is the strategy that brands can look at to offer a superior experience? A key approach is the omnichannel one
Humanizing Customer Experience
Conversations are the easiest, most personal and fulfilling way to facilitate interactions between the brand and the consumer
Porsche Is Giving Their Dealerships the 'Disneyland' Treatment, and It's a Great Lesson in Adapting to Consumer Trends
As the auto-buying industry evolves, the German carmaker is turning a visit to the dealer into an immersive, interactive experience.
Human Resources is Now People Management. Do You Have The Skills?
HR departments have significantly evolved their work processes and people management has come to be a main focus