Cross Channel Marketing

5 New Strategies for the New Year

Your marketing action checklist for 2016.

Ann Handley

10 Quick Tips to Help You Create Facebook Ads That Work

Try these strategies for creating ads on Facebook that get people clicking.

5 Tips for Selecting the Ideal Music for Your Marketing Video

Matching the song that best fits your video amplifies your message and makes far more memorable.

Daniel McCarthy

6 Ways Disengaged Trade Show Staff Let Opportunity Pass You By

The best marketing investment you will ever make is training and motivating the people you hire to staff your trade show booth.

Murray Newlands

4 Mad Methods for Making Your Brand Stick Out

If you want to come out and make a name for your business, you got to get a little weird.

Jeff Boss

4 Ways to Increase Revenue Through a Partner Channel

Effective pairing includes first finding the most logical fit and providing your new partner the proper sales tools.

Renee Yeager

7 Strategies This Loud Digital Marketer Used to Reach More Than 300,000 Subscribers

Derek Halpern went from running a celebrity gossip site to becoming a famous name among marketers with Social Triggers.

Eric Siu

5 of Today's Marketing Trends Include Refurbished Classic Techniques

Today's marketers are dusting off old ideas like sweepstakes and finding new ways to use email and podcasts.

There Is Nothing Virtual About Building Relationships on Social Media

Social media is such an astounding innovation that we forget people still connect with people, not with personas.

Dixie Gillaspie

Engage People With Interactive Content With These 7 Cost-Effective Strategies

Although the ways through which we share stories these days have advanced technologically, the underlying principles haven't changed.

Aaron Agius

How Shrewd Mobile Referral Programs Accelerate Customer Acquisition

The best time to offer customers an incentive for referring your product is when they have their phone in their hands.

Jacob Warwick