Direct Mail: Page 3
How to Calculate the Success of a Direct Mail Campaign
The first thing you need to determine? The close rate needed to break even.
Are You Leaving Money on the Table?
Persistent follow up that nevers crossing the line into pestering is the secret to sales success.
5 Reasons Why Direct Marketing Is Not Good For Your Business
Don't get fooled up with these reasons.
Double Your Profit With These 7 Direct-Mail Strategies
This is something you can't ignore
3 Direct Mail Methods to Target Your Best Prospects
Make sure your marketing reaches the right customers every time.
Create Effective Sales Campaigns with Showmanship
The begins when you learn how to catch the customer's eye.
5 Tips for Direct Mail Marketing
Direct mail should be a never-ending cycle of testing and learning. Are you ready to start?
Build a Customer Communication Channel That's Sure and Steady
The internet's speed is great for business -- until Google or another platform changes its rules on a dime, freezing you out of the marketplace.
4 Ways to Integrate Direct Mail Into Your Digital Marketing Landscape
Direct mail's response rate is 3.4 percent, vs. email's 0.12 percent. Maybe it deserves a second look.
Want Digital Marketing to Work For You? Integrate Some Analog Thinking.
Remember direct mail? It's baacck! And it's a great complement to your online efforts.
4 Steps to Building Lifetime Value From Expensive First-Time Customers
When you look at how much a customer is worth, you need to focus on more than a single purchase.
4 Reasons to Use Direct Mail Marketing Instead of Email Marketing
It's undeniable that technology has changed the direct marketing industry, but direct mail isn't going anywhere anytime soon.
Traditional or Digital Marketing? Is That the Right Question?
Instead of making a choice, consider a mix of strategies, according to the specific offer and the time of year.
Want to Create the Holy Grail of Mailing Lists? Follow These 5 Tips.
Entrepreneurs looking to create a successful email campaign must have a top-notch mailing list.