Direct Mail - Page: 2

Increase Your Direct Mail Campaign Results Using Holidays

Set up a campaign around a holiday and give your customers a reason to come into your store, visit your website and buy from you.

Craig Simpson

Why Some Prices Are More Right Than Others

Learn to look at the factors that determine what your most attractive offer price is!

Craig Simpson

How to Avoid Mailing to a Disaster Area

Learn this money-saving tip and keep your response rates from bombing when floods and natural disasters occur.

Craig Simpson

3 Split Tests to Improve Your Direct Mail Results

If you want to increase your response rate, make sure you are ALWAYS testing something new.

Craig Simpson

How to Calculate the Success of a Direct Mail Campaign

The first thing you need to determine? The close rate needed to break even.

Are You Leaving Money on the Table?

Persistent follow up that nevers crossing the line into pestering is the secret to sales success.

Shaun Buck

3 Direct Mail Methods to Target Your Best Prospects

Make sure your marketing reaches the right customers every time.

Craig Simpson

Create Effective Sales Campaigns with Showmanship

The begins when you learn how to catch the customer's eye.

Craig Simpson

5 Tips for Direct Mail Marketing

Direct mail should be a never-ending cycle of testing and learning. Are you ready to start?

Build a Customer Communication Channel That's Sure and Steady

The internet's speed is great for business -- until Google or another platform changes its rules on a dime, freezing you out of the marketplace.

Shaun Buck

4 Ways to Integrate Direct Mail Into Your Digital Marketing Landscape

Direct mail's response rate is 3.4 percent, vs. email's 0.12 percent. Maybe it deserves a second look.

Mike Tinz

Want Digital Marketing to Work For You? Integrate Some Analog Thinking.

Remember direct mail? It's baacck! And it's a great complement to your online efforts.

Renee Yeager