Entrepreneur Press Books

It costs nothing and is strictly optional, so if you're willing to put in the work to promote your videos, you could create a new income stream for your business.

If you're serious about getting your videos seen, it might be time to investigate pay-per-click advertising. It'll cost you, but you'll see results.

YouTube can be a valuable way to grow your audience. If you're ready to create content, read more about starting a business YouTube Channel.

Growing your YouTube audience isn't as hard as you think -- here's how you can generate video views and increase viewer loyalty with help from other social media channels.

Follow these tips to keep your audience coming back for more.

You don't want your YouTube channel to look barren and boring -- these tips will help you add elements to make it your own.

Crowdfunding is not a 'set it and forget it' proposition. Running a successful campaign requires being fearless in getting out and spreading the word about your venture.

It's very likely you'll need more money than you think to fund your business idea. Here's how to determine an amount that's not too high and not too low, but one that's just right.

Offering rewards -- iPad cases, dinner with the founders -- helps attract people interested in funding a new business. Here's a guide to fund-raising giveaways.

A look at the crowdfunding sites with the best track records that can be used to fund businesses.

How you can focus on the customers who will buy the most from you.

A crowdfunding expert answers the most frequently asked questions about this new way of raising startup funds for your business.

Entrepreneurs who list on equity-crowdfunding platforms will have an opportunity to raise serious capital. Learn how to manage new expectations, responsibilities and obligations to regulators and shareholders

Who says politics, religion or a controversial subject should be off limits for business owners? Find out why picking a fight can help power sales.

Find out who's watching your videos, what's working and what you can do to attract more viewers.

Sales and marketing isn't as complicated as you might think. Find out how this easy equation can simplify the sales process and help you increase sales.