Growth Strategy

Growing a Business

She Imagined a Specific Type of Culture Before Starting Her Business — Then Grew It From 1 Cart to Cult Status: 'Magical Things Happening'

When Salt & Straw CEO and co-founder Kim Malek dreamed up a Portland-based ice cream shop in 1996, she wanted to prioritize community in more ways than one.

Marketing

7 Ways to Create a Seamless Marketing Campaign Across All Platforms

Achieving cross-platform harmony requires strategic goal-setting, customized content optimization, and a mix of paid and organic efforts.

Growing a Business

Why Overcoming the Shadows of Your Past Will Lead to Your Brightest Future

How to face and overcome the voices holding you back to propel yourself forward

Making a Change

How Motivation Can Turn a Stagnant Team into a High-Performance Machine

Salespeople are the driving force behind a company's revenue, so finding the right people to join the sales team is crucial. However, simply hiring the right employees is not enough to ensure success.

Growing a Business

4 Crucial Ways To Be Flexible In Changing Times

Volatility shouldn't scare you. Times of uncertainty are crucial to longevity and success.

Marketing

3 Steps to Go from Unknown to Must-Have in Your Client Acquisition Process

Increase your sales and become an authority in your industry.

Business Ideas

6 Easy Tips for Getting Your Real Estate Startup Off the Ground

Building a successful real estate brand in a saturated market can be tough -- it takes a solid plan and a commitment to stick to the basics.

Marketing

4 Things You Can Automate in Your Email Marketing That Will Save You Time and Drive Sales

You can automate more of your email marketing than you think. Here's how to get it right the first time.

Growing a Business

How to Evolve Your Core Product

There's no silver bullet, but there are ways to strategically approach change.

Growth Strategies

Effective Communication Guarantees Customer Satisfaction, Here's Why

Benjamin Berg and Dan Young believe that the importance of customer satisfaction cannot be emphasized enough

Social Media

Why It Is Crucial To Create Authentic Social Media Content

HighStrike has built a brand based on trust, consistency, and a deep appreciation from customers

Leadership

The Equalizing Factor

The next 3-5 years will remain a very exciting time to be a founder given the funding landscape, access to technology but what will be a challenge for founders is recruiting & retaining good talent and living up to valuation expectations: Prantik Mazumdar

Growing a Business

Understanding the Need and Relationship of Strategies With Innovation and Change

While there may be differences of opinion on timing, all agree that businesses need a solid strategy to survive the market pressures.

Business News

Free On-Demand Webinar: How Chipotle Connects Corporate Growth with Social Responsibility

Chipotle Chairman/CEO Brian Niccol Shares Valuable Lessons from his Storied Career with the World's Biggest Brands

Leadership

Why The Key To Success Is To Be Hard on Principle And Soft On Success

Without leaders businesses cannot succeed, but leaders also need to foster excellence within their teams. One of South Africa's most influential female entrepreneurs, Jane Stevenson, tells us where we need to start.