Loyalty
News and Articles About Loyalty
Twitter ![Lydia Belanger]()
Twitter Didn't Have to Ban a User for Posting an Olympic GIF, But It Did Anyway
The social network acted in the International Olympic Committee's and NBC's interests at the expense of a dedicated user.
Success Stories ![Rob Elder]()
From Washing Cars to Running a Multi-Million Dollar Empire
The first female to own a Ford dealership taught her children the secrets to sustaining success.
Sales ![Daniel Newman]()
Are You Looking to Make a Sale or Create a Customer?
Put sales on the backburner, and focus on increasing your customer lifetime value.
Loyalty Programs ![Pini Yakuel]()
'Starbucks Rewards' and the Failure of Today's Loyalty Programs
A personalized business approach rewards customers and enhances engagement across the customer base.
Employee loyalty ![Dov Baron]()
Unlocking 'the 4 Cs' to Create a Fiercely Loyal Corporate Culture
Want to hold on to your workforce? Emphasize cooperation and collaboration, for starters.
Suitcase Entrepreneur ![Elaine Glusac]()
Business Travelers: Is Loyalty Dead?
Airline and hotel loyalty programs have undergone some significant changes in the last few years.
Customer Loyalty ![John Rampton]()
25 Tips for Earning Customer Loyalty
Whatever your business, keeping your customers happy is your real job.
Success Strategies ![Stacey Alcorn]()
4 Success Lessons From a Powerful Boston Developer
Richard Friedman has an impressive history of turning real estate into gold.
Lessons ![Fred Brown]()
What an Angry Bull Taught a Future CEO About Doing a Job Even When the Boss Isn't Watching
Getting the job done, no matter what, is a value exalted far above just doing the job you're paid to do.
Customer Service ![Entrepreneur Staff]()
Who Our Loyalty Experts Are Loyal To
We asked our customer service experts about the companies they love and why.
Marketing Bootcamp ![Toby Bottorf]()
Sincerity and Transparency Are the Keys to Genuine Customer Loyalty
Many so-called customer loyalty programs fail because they seem a rigged game to the purchaser. There are plenty of ways to do it right.
Marketing Bootcamp ![Marley Majcher]()
Selling in the New Luxury Market -- It's All About the Mustard
Customers have less time these days and so when they order a product or service they want to relish it.
Perseverance ![Geoff Weiss]()
Orphaned and Homeless, How This Self-Taught Techie Founded a Multi-Million Dollar Empire
Jason Wolfe's leading e-tail venture, GiftCards.com, took shape while he was living in his car and teaching himself to code with books checked out of the library.
Loyalty ![Gene Marks]()
Want to Build Loyalty? Remember, Everyone Loves Free Stuff.
There's no easier way to tell a customer or employee that you care then with a gift. And it doesn't even have to cost that much.
